Digital Transformation in Poultry Farming: IB Group's Vision
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The poultry industry in India has long faced challenges stemming from a lack of technology! Manual monitoring and control of critical parameters often lead to inefficiencies. However, IB Group, a trailblazer in the poultry sector, took a significant step by developing and implementing a mobile-based application for Broiler Integration (BI) Farmers, marking the first of its kind in the Indian poultry segment. Neeraj Pandey, Head of SAP, sheds light on this ground-breaking digital solution to improve farmer profitability.

 What is BTP?

Business Technology Platform (BTP) by SAP is a comprehensive suite of solutions that enables businesses to integrate data and processes, analyze and extend their capabilities, and orchestrate business processes. In the context of the poultry industry, BTP has become a game-changer, offering a robust foundation for digital transformation.

Features of the Digital Flock Book:

IB Group's mobile app, developed on SAP BTP, caters to BI Farmers, BI Production, Sales, and HR departments. This digital solution empowers farmers to enhance productivity, improve profitability, and reduce bird mortality through end-to-end farm management. Here are five features of the Digital Flock Book:

  1. Upcoming Chicks, Feed, and Medicine Dispatch Information: Farmers can track any material dispatched from the company plant or stores, allowing them to plan farm management activities based on material availability.
  2. Farmers Onboarding Formalities: New farmer onboarding is seamlessly done through the mobile application, eliminating the need for physical visits. E-agreements facilitate instant onboarding within hours.
  3. Lot Liquidation Process Information: The application facilitates online lifting, farm clearance, feed transfers, and other lot-closing activities. Growing charges are auto-calculated and visible to farmers in their mobile application.
  4. Lot Financial Status: The cost sheet and its details are available to farmers online. All payment notifications are visible in the mobile application.
  5. Analysis Report:  The application provides daily entries, previous lot operational and financial analysis, and week-on-week farm management trends.

Impact on Poultry Farming:

IB Group's digital solution has transformed poultry farming. Over 25,000 poultry farmers across the country are benefiting from this innovative approach. The app streamlines operations, enhances transparency, and provides farmers with real-time information critical for decision-making.

 In addition to streamlining day-to-day operations, the Digital Flock Book contributes to the growth and profitability of poultry farms. As the industry embraces digital transformation, IB Group's initiative stands as a beacon, guiding the way to a more efficient, transparent, and technologically advanced future for poultry farmers.

 

Our mobile App has revolutionized the way poultry farming is approached in the country. It's not just about technology; it's about transforming livelihoods - Neeraj Pandey, Head- SAP Digital Solution - IB Group